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Wearable Tech A Big Hit at PC SHOW 2014

Wearable technology proved to be a big hit with consumers at the recently concluded The PC Show 2014

Lenovo Products

Wearable fitness gadgets showcasing at The PC Show 2014 such as the Garmin Vivofit, Jawbone Up24, Pebble and Samsung Gear Fit saw increased consumer interests.

Playing a larger part in empowering consumers to monitor their health, these gadgets have seen increased popularity since its inception.

“Fitness trackers like the Garmin Vivofit cater to a new generation of customers who are more health conscious and more willing to invest in fitness products to help them achieve a healthier lifestyle amid their busy schedule,” said Vincent Lim, Service and Event Manager for Navicom Technology, Garmin distributor in Singapore

Likewise, Jeffrey Ho, Product Manager of Digital Hub Pte Ltd, Jawbone distributor in Singapore added that gym memberships used to be the preferred healthy lifestyle incentive, “We see our products as a fitness alternative, allowing the consumer to track their daily fitness and health activity. The Jawbone Up24 saw brisk business. In addition to individual user interest, we saw a number of bulk purchases of Jawbone Up24 by Singapore-based businesses.”

Know Your Tech

The much anticipated Google Glass was also featured at the newly launched ‘Know Your Tech’ showcase. Sponsored by Stuff Singapore, the Google Glass impressed show visitors with features and functions such as “voice actions”, which allows wearers to issue voice commands to the device.

The 400 sq m ‘Know Your Tech’ sales-free exhibition zone saw leading brands engaging consumers with hands-on demonstrations of their newest and most interesting products.

The PC Show 2014 also played host to an array of leading brand names such as ASUS, Aztech, Brother, Canon, Case Logic, Creative, Dell, D-Link, Epson, Fuji Xerox, Fujifilm, HP, Lenovo, M1, Microsoft, Samsung, Seagate, SingTel, StarHub and Toshiba.

Jessie Quek, Country General Manager of Lenovo Singapore said, “During the recent PC Show, Lenovo continue to see an increase in sales and interest in our latest innovations. We saw that consumers were looking for devices with multifunctional and clever designs that are able to fit their lifestyles. Our multi-mode smart connected devices – including the Yoga, Flex and Miix line of convertibles – were able to win the hearts of many consumers and continue to be highly popular with them.”

Gillian Loh, Project Manager for Lines Exposition and Management Services, organiser of The PC Show, said she looks forward to a bigger and better show for both exhibitors and visitors in the years to come.

This entry was posted in PC SHOW 2014 - 5 Jun to 8 Jun 2014. Bookmark the permalink.


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