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ASUS Featured Buys & Highlights @ PC SHOW 2014

ASUS has announced a series of promotions for the upcoming PC Show 2014. Continuing its transformational spirit, ASUS announced the official availability of the brand new compact Republic of Gamers (ROG) G550JK gaming notebook at PC Show, which seeks to transform the gaming experience for the serious gamers.

ASUS ROG G550JK Gaming Notebook

Available tomorrow, the new ROG G550JK gaming notebook is an ultra-compact powerhouse with a crisp 15.6-inch display that offers all the benefits associated with the ROG notebook range in an even more portable and slimmer form factor.

ASUS will be located at Hall 5 booth 5026, and Hall 6 booths 6000A, 6000C, 6012, 6017 and 6027.

Powered by 4th-generation Intel Core i7 processor, and featuring an NVIDIA GeForce GTX 850M GPU that can be overclocked with the ASUS TurboMaster technology, the ROG G550JK provides ultimate gaming-on-the-go experience for the serious gamers. It will be retailing at S$1,898, and will be available at all ASUS brand stores and authorised stores.

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ASUS ROG G550JK – Transform Your Gaming Experience

The latest addition to the ROG gaming notebook family, the ROG G550JK is characterised by sleek and muscular low-profile aluminum lines that are enhanced by the signature ROG colour scheme of matt black with fine red diamond-cut detailing. Despite its compact, slim and portable form factor, the ROG G550JK packs a big punch for the gamers.

Featuring the fourth generation Intel Core i7 processor and ROG-exclusive ASUS TurboMaster technology with GPU Tweak software, this allows the enthusiast-grade NVIDIA GeForce GTX 850M GPU to be overclocked safely by up to 5%, thus giving gamers a boost in their gaming performance.

Even when running at maximum speed, the ROG G550JK maintains its cool temperature with the help of an intelligent dual-fan cooling system, which uses two independent fans and copper heat-sinks to cool the CPU and GPU perfectly when necessary.

For better gaming experience, the ROG G550JK sports a 15.6-inch 1,920 x 1,080 full HD IPS display resolution with an anti-reflective matte panel. This not only reduces distracting reflections, but also lessens eye fatigue and related pains from prolonged usage. The ASUS Colour Gamut Management and automatic Colour Management also ensure stunning visual experience with accurate and rich colours at all times.

Powered by ASUS SonicMaster Premium audio technology, the ROG G550JK provides incredibly powerful high-fidelity audio with unrivalled clarity, and the external SonicMaster subwoofer also pumps out massive bass for a truly immersive overall gaming experience. The ROG AudioWizard software also enables gamers to control the audio settings for any environment, with a total of five presets for different game genres. Also sporting a HD front camera, the ROG G550JK is equipped for full screen video conferencing with great low-light performance powered by a high sensitivity sensor, thus providing gamers with the option to engage in video recording under any condition.

Available at PC Show, the ROG G550JK will be retailing at S$1,898. It will be available at all ASUS brand stores and authorised stores islandwide.

ASUS Transformer Book Trio – Transform Your Possibilities

The world’s first hybrid device with dual operating systems, the ASUS Transformer Book Trio is a hybrid device that allows three different working modes for up to two individuals.

Powered by dual Intel processors for the perfect balance of work and play, the Trio operates on the latest fourth generation Intel Core processor for seamless multi-tasking performance and outstanding energy efficiency in Windows 8 laptop mode, as well as an Intel Atom dual-core processor with 16GB of solid state storage for use as a 11.6-inch multi-touch Android 4.2 tablet upon detaching.

With the display docked, the Trio can switch instantly between Windows 8 and Android 4.2 by pressing the dedicated ‘Trio’ key on the keyboard, with data shared between the two operating systems via the tablet’s storage. Unlike other dockable ultraportables, the Trio’s PC Station can be used as a self-contained PC with Windows 8 when an external display is connected via Mini DisplayPort or Micro-HDMI, hence allowing the Trio to be used by two people, in two different places, at the same time. With separate batteries in both the tablet and PC Station, the Trio provides up to 13 hours of battery life in Android mode and 5 hours in Windows 8 laptop mode.

The Trio will be available at PC Show at S$1,698 and S$1,998 for the i5 and i7 models respectively. Any purchase of the Trio from 29 May – 8 June 2014 will receive a 21.5-inch monitor worth S$239. While stocks last.

ASUS Zenbook UX301 and UX302 – Transform Your Definition of Beauty

Extending the style from the popular first generation of the award-winning Zenbook Ultrabook series, the ASUS Zenbook UX302 sports a beautiful sleek design with taper outline design and a scratch-resistant Corning Gorilla Glass 3 cover with a full HD IPS display resolution of 1,920 x 1,080. Also available at PC Show, the Zenbook UX301 with an ultra-high IPS display resolution of 2,560 x 1,400 offers users an additional option to consider.

Powered by the latest fourth generation Intel Core processor for seamless multi-tasking performance and outstanding energy efficiency, the new Zenbook UX302 provides up to 8 hours of battery life. For Zenbook UX301, a high-end 28W core i7-4558U dual-core option and Intel Iris graphics 5100 make light work of even the most demanding applications.

The Zenbook UX302 is fitted with discrete NVIDIA GeForce GT 730M graphic card with Optimus technology for incredible visuals at high resolution and detail settings, as well as seamless usage of heavy duty tasks on multiple resource intensive applications concurrently. With up to 750GB HDD and 16GB SSD of hybrid storage in the slim design profile of the Zenbook UX302, the new flagship Ultrabook proves to be a weapon of choice for the productivity road warriors.

The Zenbook UX302 will be available at PC Show at S$1,698 and S$1,998 for the i5 and i7 models respectively. The upscale model, Zenbook UX301, will be available at S$2,598 for the i7 model.

ASUS Transformer Book T100 – Transform Your Productivity

For those who want the productivity features of a laptop with the easy portability of a tablet, the Transformer Book T100 is one hybrid device that allows users to switch instantly between a laptop and a tablet.

Featuring an Intel Atom quad-core processor and a detachable HD display, the Transformer Book T100 is a compact two-in-one ultraportable that comes with pre-installed Microsoft Office Home & Student 2013. Furthermore, the Transformer Book T100 also comes with dual-band Wi-Fi and Bluetooth 4.0 connections that offer high-performance wireless connectivity on the device. Having two USB 3.0 ports also offer full support for the latest high-speed external storage devices and rapid mobile device recharging of the Transformer Book T100.

With a 10.5mm slim design and durable finish, the Transformer Book T100 is one of lightest 10-inch laptops and tablets in the market. It can also last up to 11 hours on battery power, thus ensuring users the confidence of maximising their mobile productivity and entertainment while on-the-go.

The Transformer Book T100 is available at PC Show at S$599 (inclusive of the dock).

ASUS Fonepad 7 LTE – Transform Your Mobile Entertainment Experience

The latest addition to ASUS’ 7-inch phablet series, the Fonepad 7 LTE comes with built-in LTE connectivity and telephony functions for users who only need one uncompromising device that suits their mobile entertainment needs.

Featuring Intel Atom Z2560 processor with Hyper-Threading technology, the Fonepad 7 LTE combines powerful performance with energy efficiency, giving this Android tablet a smooth performance and incredible 11.5 hours of battery life.

Updated with blazingly fast LTE data speeds, the Fonepad 7 LTE delivers mobile video and music streaming without a hitch, and makes web browsing responsive and snappy. Dual front speakers with the exclusive ASUS SonicMaster audio technology ensure rich, immersive high quality audio experience that complements the Fonepad 7 LTE’s HD 1,280 x 800 IPS display that makes movies and games come to life.

The Fonepad 7 LTE features a 1.2MP front facing camera and a 5MP autofocus rear camera with a 100 continuous-shot ‘burst’ mode and 1080p Full HD video recording. The 3,950mAh battery also provides up to 28 hours of 3G talk time, 35 days of standby time and up to 10 hours of video playback, allowing users to maximise their mobile entertainment regardless of where they are.

Measuring just 10.5mm thick at 333g, the Fonepad 7 LTE is extremely portable and perfect for mobile entertainment on-the-go. A new smudge-resistant coating helps keep fingerprints at bay on the 7-inch screen display and Miracast wireless video streaming mirrors the display to compatible HDTVs for big-screen enjoyment.

The Fonepad 7 LTE is available at all ASUS brand stores, authorised stores and major telecommunication stores at S$349. All purchase of the Fonepad 7 LTE model from any ASUS brand stores and authorised stores will receive a free TriCover (worth S$59). While stocks last.

Nexus 7 (2013)

The Nexus 7 (2013) is the latest 7-inch device with the sharpest display resolution at 1,920 x 1,200 full HD. Built to deliver the best of Google in an incredibly slim package that fits perfectly in the hand, the new Nexus 7 is much thinner, lighter and faster.

Powered by Qualcomm Snapdragon S4 Pro 1.5GHz quad-core processor with 2GB RAM, the Nexus 7 (2013) allows for smoother performance, as well as more captivating and immersive mobile experience for up to 10 hours of battery life. Mobile data connectivity with 100Mbit/s LTE ensures fast web browsing and downloads.

The Nexus 7 (2013) also comes with scratch-resistant Corning Glass and a grippy soft-touch exterior that ensures a firm grip of the device, regardless of how you hold it. Measuring at just 8.65mm thick and weighing at just 290g light, the Nexus 7 (2013) is even more portable than a paperback book.

Built in partnership with Google, the Nexus 7 (2013) by ASUS is a fully-fledged Android tablet to be shipped with Android 4.3, the latest version of the world’s most popular mobile operating system.

The Nexus 7 (2013) is available at S$379, S$429 and S$529 for the 16GB WiFi, 32GB WiFi and 32GB LTE models respectively. Any purchase of the Nexus 7 (2013) will receive a free Travel Cover (worth S$29). While stocks last.

The new ASUS PadFone Infinity

The new PadFone Infinity is the latest update to the PadFone product line. It comes with a powerful Qualcomm Snapdragon 800 quad-core processor, as well as a new ASUS PixelMaster camera that improves low-light photos dramatically. Furthermore, the new PadFone Infinity also sports a microSD card slot that provides users the flexibility of expanding storage capacity.

With an ultra-fast 2.2GHz Qualcomm Snapdragon 800 quad-core processor and 2GB of RAM, the new PadFone Infinity is blisteringly fast and incredibly energy efficient. Apps are smooth and responsive both in smartphone or tablet modes. The new PadFone Infinity offers the latest CAT 4 LTE technology with download speeds up to 150Mbit/s, which allows much faster than ever mobile web browsing of webpages and downloads.

The new PadFone Infinity comes with a new ASUS PixelMaster camera at adjusts the size of each image sensor pixel to ensure the best possible picture quality in any given scenario, making the new PadFone Infinity a must-have for enthusiastic smartphone photographers.

For daylight photography, PixelMaster creates clear and vibrant 13-megapixel photos packed with detail. In sub-optimal lighting conditions, PixelMaster automatically detects the scenario and suggests enabling Hi-Light mode, which adjusts the sensor pixel size and uses an ASUS designed algorithm to increase light sensitivity by up to 400% for sharp images with brighter backgrounds with lesser noise, without the need for the LED flash. All these new features in place ensure that the new PadFone Infinity takes smartphone photography to another level.

The new PadFone Infinity is available at S$898 and S$998 for the 16GB and 32GB respectively. Both prices are exclusive of the tablet station.

PC Show Promotion Activities

ASUS Transformer Book Trio
Only valid between 29 May and 8 June, any purchase of the Transformer Book Trio will receive a free 21.5-inch monitor worth S$239. Promotion is not in conjunction with other promotions. While stocks last.

ASUS Fonepad 7 LTE
Purchase any Fonepad 7 LTE and receive a free TriCover (worth S$59). Promotion is not in conjunction with other promotions. While stock lasts.

Nexus 7 (2013)
Purchase any Nexus 7 (2013) and receive a free Travel Cover (worth S$29). Promotion is not in conjunction with other promotions. While stock lasts.

ASUS New PadFone Infinity
Only valid at PC Show, purchase any new PadFone Infinity with any StarHub and M1 2-years mobile plan and receive a free phone bumper (worth S$29). Promotion is not in conjunction with other promotions. While stocks last.

ASUS PadFone Infinity
Only valid at PC Show, purchase the PadFone Infinity at only S$499 and S$549 for the 32GB and 64GB respectively (Usual price: S$499 and S$549 for 32GB and 64GB respectively). The set of 32GB PadFone Infinity and Station will be retailing at S$698 (Usual price: S$1,266). Promotion is not in conjunction with other promotions. While stocks last.

PC Show Booth
ASUS will be located at Hall 5 booth 5026, and Hall 6 booths 6000A, 6000C, 6012, 6017 and 6027.

Get the latest PC SHOW 2014 flyers, pricelists and other info at

This entry was posted in PC SHOW 2014 - 5 Jun to 8 Jun 2014. Bookmark the permalink.


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